For creators, brands & managers · Opening in cohorts

Creator deals,managed from brief to payment.

Campaign invites, pitches, contracts, deliverables and payment records, together in one deal.

Request access Follow a deal

For your next paid partnership. We’ll email you when access opens.

01 / 03

The details, agreed.

Review the fee, deliverables, and deadline before accepting the offer.

  1. Accepted
  2. Contract generated

Next: track the deliverables.

Deal 014, as both parties see it.Illustrative example
Your collaborations

DEAL / 014

September collaboration

Creator Brand

Accepted
Deliverables
1 Instagram Reel + 2 Stories
Agreed fee
₹25,000
Submission deadline
24 September 2026
Contract
Generated for this deal

Accepted does not mean payment has been received.

Next: track the deliverables.
Everyone on the deal sees the same status.

Example data. Payment statuses record each party’s updates. Secured payments arrive at launch.

02 / 03

Every deliverable, visible.

Submit deliverables, track what needs review, and see what the brand has approved.

  1. Submitted for review
  2. Approved

Review progress stays with the deal.

Deal 014, as both parties see it.Illustrative example
Your collaborations

DEAL / 014

September collaboration

Creator Brand

Example progress
Instagram Reel
Submitted for review
Instagram Story 1
Approved
Instagram Story 2
Approved
Submission deadline
24 September 2026
Review progress stays with the deal.
Everyone on the deal sees the same status.

Example data. Payment statuses record each party’s updates. Secured payments arrive at launch.

03 / 03

The paperwork, together.

Track the brand’s payment update and the creator’s confirmation of receipt.

  1. Brand marked paid
  2. Creator confirmed receipt

Next: creator confirms receipt.

Deal 014, as both parties see it.Illustrative example
Your collaborations

DEAL / 014

September collaboration

Creator Brand

Example invoice
Invoice
HND-2026-014
Agreed fee
₹25,000
Payment status
Brand marked paid
Next: creator confirms receipt.

This records the brand’s declaration, not verified bank settlement.

Everyone on the deal sees the same status.

Example data. Payment statuses record each party’s updates. Secured payments arrive at launch.

The deal is agreed.
Now comes the chasing.

The brief is in a DM. The deadline is in a spreadsheet. The invoice is in an email.

Handsel brings the work and payment into one flow, so everyone on the deal knows what happens next.

The deal

One deal.
A clear next step.

From a campaign invitation to the final invoice, keep the partnership’s records together.

  1. 01

    Agree the details

    Review the fee, deliverables, and deadline before accepting the offer. Keep the contract with the deal.

    Terms → Contract
  2. 02

    Keep work moving

    Submit deliverables, track what needs review, and see what the brand has approved.

    Submission → Approval
  3. 03

    Record payment clearly.

    Track the brand’s payment update and the creator’s confirmation of receipt, with an invoice for the deal.

    Payment updates → Invoice

At launch · Secured payments

The fee is secured
before work starts.

Handsel launches with secured payments. The brand secures the agreed fee before the work begins, so the creator knows the money is there. We’ll publish the full payment terms before launch.

Who it’s for

Creator, brand, manager.
One record.

For creators

Know what’s due.
Know where the deal stands.

Pitch or counter-offer, keep track of deliverables, and confirm when payment arrives.

Join as a creator

For brands

Keep every creator
collaboration on track.

Publish campaigns, invite creators, review deliverables and keep the agreement and payment records together.

Join as a brand

For managers

Support the creators you represent.

Use delegated access and payout splits to help manage creator deals.

Join as a manager

For brands · AI campaign fit

Find creators by what worked,
not by follower count.

Handsel’s AI reads your campaign brief for its topic and the audience it’s for, then reads each creator’s own posts. It ranks creators by how their posts on that topic actually performed with that audience.

Topic performance
Saves and shares per view, counted only on their posts about your topic. One viral post can’t carry the ranking.
Audience match
How much of their audience is the gender, age and city tier your brief is for.
Value
Right-audience views per 1,000 followers, lowered when their sponsored posts reach fewer people.

Ranks creators on Handsel who have connected Instagram. Rolling out to brands cohort by cohort.

Who fits this brief · ranked by AIIllustrative example

Brief

Summer skincare launch

Women · 18–34 · Tier 1 cities

  1. #1

    Ananya

    80K followers · 12 skincare posts · strong signal

    86
  2. #2

    Meher

    400K followers · 2 skincare posts · early signal

    61
  3. #3

    Rohan

    150K followers · No posts on this topic

    –

Meher has 5× the followers but ranks #2.

Before you join

A few things
to know.

Who is Handsel for?

Creators, brand teams and managers working on paid creator partnerships.

Can I start using it today?

Handsel is opening in cohorts, with an iOS app coming to the App Store. Request access and we’ll email you when your cohort opens. Requesting access does not create an account or give immediate access.

How are payments recorded?

A deal can move from Accepted to Brand marked paid and then Creator confirmed receipt. The latter two are each party’s updates, not verification of bank settlement.

Are secured payments available?

Handsel launches with them. The brand secures the agreed fee before work starts, so the creator knows the money is there. Payment terms will be published before launch.

What about fees?

Fee information will be published before paid access or transactions open. Requesting access does not require payment details.

What happens after I join?

We’ll use your email and selected role to contact you about access. You don’t need to connect social accounts or provide payment details to join.

Report/block tools, support requests and payment disputes serve different purposes.

For help, visit Support. For payment issues, see Refunds & disputes.

Request access

Make room
for the work.
We’ll keep the details.

Tell us who you are.
We’ll email you when your cohort opens.

Be first to hear when we open.

Choose whether you're a creator or their manager, or a brand, then enter your email to request access.

One email when your cohort opens. Nothing else.

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